Here is the process for the SEO work by Peak Digital. Each phase can be tailored to suit individual client needs…
- Get to know the Client
The first step in the process is to get to know your business and the product or service being offered. I then need to research and understand what your customers might search for online. I will review the competition and how they are doing business within your industry.
- Audit Phase
The SEO Audit will provide a ‘health check’ and identify potential issues which needs addressing. A detailed report will be provided with recommendations to help resolve the problems and improve your website for both SEO and User Experience. This will form the foundations of the SEO Strategy.
- On-Site Optimisation
I can perform any on-site optimisation changes highlighted from the SEO Audit. This may include; Keyword optimisation, content analysis, resolving any technical issues, improving internal linking structure and more.
- Off-Site SEO
I first review your existing link profile and compare with the top ranking sites for your main keywords. I will conduct competitor link analysis to identify key opportunities. I can then create a custom SEO strategy to improve the link authority of your website through strategic link building and content marketing.
- Project Delivery
I consult with the client after each phase to agree on time frames for delivering on the SEO strategy, making sure the Customer is in agreement at all phases. During the process regular reporting is updated to the client to keep that consistent communication open.